B2B2C Insurance: Driving Factors and Market Growth

The Pivotal Role of Customer-Centricity

Amidst the competitive insurance landscape, the B2B2C (business-to-business-to-consumer) insurance market has emerged as a driving force, fueled by a heightened focus on customer-centricity. By providing tailor-made solutions that cater to the specific needs of businesses and their clients, B2B2C insurers are transforming the industry.

Market Size and Growth Projections

Surging Demand and a Promising Future

The B2B2C insurance market has witnessed a steady ascent, with its value estimated at USD 83085 million in 2023. Experts predict a continued upward trajectory, forecasting a market size of USD 177 billion by the end of the decade. The market is poised to expand at an impressive CAGR of 10% from 2023 to 2031, driven by evolving customer expectations and technological advancements.